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Bright

Behavioural Research to Inform Greener Home Transformations (BRIGHT)

BRIGHT uses the methods of behavioural science to investigate and inform multiple stages of the consumer retrofit journey. The project’s aims are to

  1. identify behavioural barriers to retrofitting,
  2. develop behavioural interventions, tools, and strategies to overcome these barriers, and
  3. test the effectiveness of these approaches.

The project aims to increase the number of retrofit projects, with a focus on heat pump adoption by employing diagnostic studies, behavioural audits and experiments to overcome the barriers to retrofitting by collaborating with economists, psychologists, architects, engineers and retrofit advisors.

Dates: 2023-2026

Funding: SEAI

Research Team:

  • Oliver Kinnane;
  • Leonhard Lades

Website:

UCD School of Architecture Planning and Environmental Policy

UCD School of Architecture Planning and Environmental Policy, Richview, Dublin 14, D14 E099
T: +353 1 716 2757 | +353 1 716 2711 | E: architectureadmin@ucd.ie | pepadmin@ucd.ie