InterTradeIreland 2012 Innovation Lecture - Overview
During his innovation lecture Professor Tucci will explore how industry can manage technological change to gain competitive advantage, and will summarise the latest research on ‘creative destruction’ in business.
Professor Tucci’s innovation lecture will also look at the distinction between radical and incremental innovation, and will discuss incumbent innovation response strategies, with several examples from current research projects in the energy, military, entertainment, and ICT sectors.